As I sit and listen to the annual All Hands, there are a lot of small teams who want to hire ux talent. The corporate goal is to hire global top talent. I can see it difficult for these small teams having difficulty attracting top UX talent.
So, what if the company developed a central UX group in conjunction with large sister ux teams dedicated to the company's top products.
The designers in the central ux team would divide their time 70 or 20% on the smaller product teams while dedicating the rest of their time supporting and developing the corporate ux brand and design standards.
The separate ux groups would be for product specified teams that require a larger and fully dedicated team of designers.
By having a central ux team, we can attract top talent to work on the central brand yet also can support the smaller teams.
The responsibility, egos, and power could be better balanced.
So instead of debating whether a company should have a central ux group or disparate ux groups, have both structures. There are pros and cons of both strategies; if we support both, we can have the best of both methods and hopefully cancel out the cons the silo-ing of the 2 structures caused.
I am struggling with the same model. Did you put this idea forward?
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